Be a Better Competitive Alternative --
Means, Ends, and Byproducts --
Entrepreneurs Are Opportunists, Not Capitalists --
You Take the Money, I'll Take Control --
Feeding the Growth Monster --
Falling into the Future --
Discovering Today What Matters Tomorrow: Fast Casual --
Imagining Tomorrow: Concept Essence --
Bringing the Vision to Life: Changing Everything --
You Don't Own the Business; the Business Owns You --
The Essence of Life and Business Is Choice --
Break the Cycle of Failure --
Seek Out the Tough Stuff and Create a Barrier to Entry --
If You Don't Have Control, Credibility Is Everything --
The Doing of the Doing --
I Should Have Fired More People Faster --
Parish Priest in a Business Suit --
Be Contrarian: Conserve in a Boom, Build in a Bust --
Manage the Desire/Friction Ratio --
Operationalize Transformation --
Find New Runways for Growth --
Come Clean, with Yourself and Others --
