The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
(eAudiobook)

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Hoopla Extract Information

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    [year] => 2001
    [artist] => Clayton M. Christensen
    [fiction] => 
    [coverImageUrl] => https://cover.hoopladigital.com/rcb_9781598874365_270.jpeg
    [titleId] => 12255143
    [isbn] => 9781598874365
    [abridged] => 
    [language] => ENGLISH
    [profanity] => 
    [title] => The Innovator's Dilemma
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    [duration] => 2h 15m 0s
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                    [name] => Clayton M. Christensen
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                    [name] => Don Leslie
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    [synopsis] => Great companies can fail-not because they do anything wrong, but because they do everything right. Meeting customers' current needs leads firms to reject breakthrough innovations-"disruptive technologies" that create the products and opportunities of the future. Radical thinking . . . and a wake-up call. Citing examples from many industries (computers, retailing, pharmaceuticals, automobiles, steel), Clayton M. Christensen explains how to avoid a similar fate. He presents strategies for determining when not to listen to customers, when to pursue small markets at the expense of larger ones, and other ways to ensure long-term growth and profit. This award-winning book shows managers the changes that may be coming-and how to respond for success.
    [url] => https://www.hoopladigital.com/title/12255143
    [pa] => 
    [subtitle] => When New Technologies Cause Great Firms to Fail
    [publisher] => HighBridge
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