The Photographer's Guide to Marketing and Self-Promotion
(eBook)

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Published
Allworth, 2017.
Format
eBook
Language
English
ISBN
9781621535485

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Citations

APA Citation, 7th Edition (style guide)

Maria Piscopo., & Maria Piscopo|AUTHOR. (2017). The Photographer's Guide to Marketing and Self-Promotion . Allworth.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Maria Piscopo and Maria Piscopo|AUTHOR. 2017. The Photographer's Guide to Marketing and Self-Promotion. Allworth.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Maria Piscopo and Maria Piscopo|AUTHOR. The Photographer's Guide to Marketing and Self-Promotion Allworth, 2017.

MLA Citation, 9th Edition (style guide)

Maria Piscopo, and Maria Piscopo|AUTHOR. The Photographer's Guide to Marketing and Self-Promotion Allworth, 2017.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID266a62ab-02e1-5d04-3383-2572e23b11bd-eng
Full titlephotographers guide to marketing and self promotion
Authorpiscopo maria
Grouping Categorybook
Last Update2024-02-29 09:11:11AM
Last Indexed2024-03-27 02:34:06AM

Book Cover Information

Image Sourcehoopla
First LoadedOct 13, 2022
Last UsedMar 16, 2023

Hoopla Extract Information

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    [synopsis] => Veteran photographer's rep Maria Piscopo turns theory into practical, easy-to-understand advice about building a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. This fifth edition has been thoroughly revised to include the most up-to-date coverage of social media and website development, and includes thirty-seven interviews with top photographers. Readers will learn how to:
• Create a business plan
• Identify a marketing message
• Find reps and agents
• Hire a marketing coordinator
• Deal with ethical issues
• Work with commercial and consumer clients
• Plan a budget
• Create an effective portfolio
• Write press releases
The Photographer's Guide to Marketing and Self-Promotion contains unique information to help professional and aspiring photographers build satisfying, lucrative careers.

Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
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