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21) Trekkies
Description
Uses interviews with Star Trek fans and cast members to present a look at the Star Trek "fan-nomenon."
22) How music works
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A celebration of music offers insight into the roles of time, place, and recording technology, discussing how evolutionary patterns and responses to cultural and physical contexts have influenced music expression throughout history.
24) The hidden life of trees: what they feel, how they communicate : discoveries from a secret world
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A forester's fascinating stories, supported by the latest scientific research, reveal the extraordinary world of forests and illustrate how trees communicate and care for each other.
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The gripping and galling inside story of how Facebook, Twitter, YouTube, and other social networks preyed on psychological frailties to create the algorithms that drive everyday users to extreme opinions and, increasingly, extreme actions. The companies' founding tenets, combined with a blinkered focus on maximizing engagement, have led to a destabilized world for everyone. -- adapted from jacket
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"A delightful intellectual feast from the bestselling author of Seven Brief Lessons on Physics and The Order of Time One of the world's most prominent physicists and fearless free spirit, Carlo Rovelli is also a masterful storyteller. His bestselling books have introduced millions of readers to the wonders of modern physics and his singular perspective on the cosmos. This new collection of essays reveals a curious intellect always on the move. Rovelli...
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"The harmful side of even relatively benign technology can be plain to see, but is hardly ever discussed. This book is critical of many aspects of technology, but it intends to evaluate each aspect of technology based on a harm/benefit tradeoff, showing that the best technologies are naturelike and are not harmful at all."--
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"Vivid, surprising, and utterly timely, Akiko Busch's How to disappear explores the idea of invisibility in nature, art, and science, in search of a more joyful and peaceful way of living in today's increasingly surveilled and publicity-obsessed world Inour increasingly networked and image-saturated lives, the notion of disappearing has never been both more enchanting and yet fanciful. Today, we are relentlessly encouraged, even conditioned, to reveal,...
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"You don't understand the software running your car or your iPhone. But here's a secret: neither do the geniuses at Apple or the Ph.D.'s at Toyota--not perfectly, anyway. No one, not lawyers, doctors, accountants, or policy makers, fully grasps the rules governing your tax return, your retirement account, or your hospital's medical machinery. The same technological advances that have simplified our lives have made the systems governing our lives incomprehensible,...
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¿Qué es exactamente lo que los humanos siempre harán mejor que los robots?
Hay algo que la inteligencia artificial no puede conseguir: la capacidad humana para formular nuevas preguntas y analizarlas con otro marco de referencia.
Los marcos son modelos mentales del mundo que utilizamos para entender los problemas más difíciles y son la base de la creatividad, el pensamiento crítico y la innovación.
Ahora que la investigación en la inteligencia...
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The computing technology on which we are now so dependent has risen to its position of ascendency so rapidly that few of us have had the opportunity to take a step back and wonder where we are headed. This book urges us to do so.
Taking a big-picture perspective on digital technology, Living with Computers leads the reader on a whistle-stop tour of the history of information and information technology. This journey culminates in a deep exploration...
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Periodismo en la era del clickbaiting
En el ámbito del periodismo digital, una acción tan fútil como un clic ha adquirido un poder extraordinario. El tráfico que consigue un periódico puede mantenerlo a flote o hundirlo completamente. De ahí nace el clickbaiting. Si ya nos preocupa quién controla los medios, que lleguen a estar al servicio del clic resulta alarmante. Y es que el paso de la prensa tradicional a la digital implica mucho más...
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Existe una pregunta que se repite como una especie de mantra en todas las reuniones, juntadas, cumpleaños o en cualquier evento que congregue seres humanos que hablen de películas o series: ¿está en Netflix? Esta interrogación sucede automáticamente luego de que alguien cuente algo sobre alguna producción audiovisual que le gustó o está mirando, y del otro lado, está un espectador que acopla mentalmente su búsqueda o localización a una...
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Internet es una infraestructura extraordinaria del conocimiento, la primera de alcance global, generadora de un hecho radicalmente nuevo: la metacultura basada en el hipertexto. Su emergencia cambia las interacciones humanas y los movimientos sociales. El movimiento Open constituye el primero y el más importante de estos nuevos movimientos de la sociedad red: pugna por la accesibilidad sin restricciones a los flujos de signos y a los productos culturales,...
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Social media marketing is a term used to describe the process of boosting website traffic, or brand awareness, through the use of social media networking sites. In this third edition of the Internet Marketing Cheat Sheets series we take a look at Social Media Marketing and how to leverage this rapidly expanding medium to help promote and market your brand, products and website via social networking, and the impact it can have on your SEO and search...
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